KELLEY, Tom
The ten faces of innovation : Ideo's strategies for beating the devil's advocate and driving creativity throughout your organization - New York : Currency/Doubleday, 2005 - 273 p.
Beyond the Devil's Advocate The Anthropologist The Experimenter The Cross-Pollinator The Hurdler The Collaborator The Director The Experience Architect The Set Designer The Caregiver The Storyteller In the Mix
0385512074
Inovação
Criatividade
The ten faces of innovation : Ideo's strategies for beating the devil's advocate and driving creativity throughout your organization - New York : Currency/Doubleday, 2005 - 273 p.
Beyond the Devil's Advocate The Anthropologist The Experimenter The Cross-Pollinator The Hurdler The Collaborator The Director The Experience Architect The Set Designer The Caregiver The Storyteller In the Mix
0385512074
Inovação
Criatividade