Bozeman, Barry
Public Management strategies : guidelines for managerial effectiveness - San Francisco : Jossey-Bass, 1990 - 239 p. - The Jossey-Bass Public Administration .
Understanding the political context of public management The foundations of strategic public management Managing financial resources: looking beyond the budget Marketing strategies for public organizations Managing information resources strategically Organization design and reorganization as strategic tools Managing interorganizational relationships Fostering innovation in government Conclusion: the strategic public manager
1555422373
Administração Estratégica
Planejamento Estratégico
Recurso Financeiro
Orçamento Público
Empresa Pública
Efetividade
Gestão da Informação
Inovação
Marketing
Empresa Pública
Public Management strategies : guidelines for managerial effectiveness - San Francisco : Jossey-Bass, 1990 - 239 p. - The Jossey-Bass Public Administration .
Understanding the political context of public management The foundations of strategic public management Managing financial resources: looking beyond the budget Marketing strategies for public organizations Managing information resources strategically Organization design and reorganization as strategic tools Managing interorganizational relationships Fostering innovation in government Conclusion: the strategic public manager
1555422373
Administração Estratégica
Planejamento Estratégico
Recurso Financeiro
Orçamento Público
Empresa Pública
Efetividade
Gestão da Informação
Inovação
Marketing
Empresa Pública
