Globalisation or regionalisation? The strategies of the world's largest food and beverage MNEs (Record no. 31923)
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fixed length control field | 01709naa a2200181uu 4500 |
001 - CONTROL NUMBER | |
control field | 0031515021737 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20190211170427.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 100315s2008 xx ||||gr |0|| 0 eng d |
999 ## - SYSTEM CONTROL NUMBERS (KOHA) | |
Koha Dewey Subclass [OBSOLETE] | PHL2MARC21 1.1 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | eng |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | FILIPPAIOS, Fragkiskos |
9 (RLIN) | 38986 |
245 10 - TITLE STATEMENT | |
Title | Globalisation or regionalisation? The strategies of the world's largest food and beverage MNEs |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Dorchester : |
Name of publisher, distributor, etc. | Elsevier, |
Date of publication, distribution, etc. | February 2008 |
520 3# - SUMMARY, ETC. | |
Summary, etc. | Using a databse comprising around 7,000 affiliates, this article analyses the geographic pattern of the world's largest food and beverage multinational enterprises (F&B MNEs) over 1996-2000. Most of the 81 sample F&B MNEs follow regional strategies. We find nine global firms, with 20% or more of their affiliates in three regions each but less than 50% in any of these regions. 22 companies following a bi-regional strategy, with 20% of their affiliates in each of the two regions, but less than 50% in any region; and 50 firms following a home-region strategy, with affiliates in the home-region accounting for at least 50% of their affiliates. While some MNEs could be considered as global according to their total affiliates distribution, their core business line could be regionally focused. According to ANOVA tests, global firms do not outperform other F&B MNEs; however, they tend to be larger and spread to more countries. A Pearson Chi square test and a Fisher test suggest that F&B MNEs based in different home-regions tend to follow different geographic strategies. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | RAMA, Ruth |
9 (RLIN) | 38987 |
773 08 - HOST ITEM ENTRY | |
Title | European Management Journal |
Related parts | 26, 1, p. 59-72 |
Place, publisher, and date of publication | Dorchester : Elsevier, February 2008 |
International Standard Serial Number | ISSN 02632373 |
Record control number | |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Periódico |
998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
-- | 20100315 |
Operator's initials, OID (RLIN) | 1502^b |
Cataloger's initials, CIN (RLIN) | Daiane |
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