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Service co-production and value co-creation : (Record no. 31947)

000 -LEADER
fixed length control field 01394naa a2200193uu 4500
001 - CONTROL NUMBER
control field 0031711394237
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190211170448.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100317s2008 xx ||||gr |0|| 0 eng d
999 ## - SYSTEM CONTROL NUMBERS (KOHA)
Koha Dewey Subclass [OBSOLETE] PHL2MARC21 1.1
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name ORDANINI, Andrea
9 (RLIN) 7976
245 10 - TITLE STATEMENT
Title Service co-production and value co-creation :
Remainder of title the case for a service-oriented architecture (SOA)
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Dorchester :
Name of publisher, distributor, etc. Elsevier,
Date of publication, distribution, etc. October 2008
520 3# - SUMMARY, ETC.
Summary, etc. An emerging marketing management logic proposes a new perspectives on service activities, which previously have been subject to a biased goods-dominant logic. According to this new logic, customers always are co-producers of service and co-creators of value, not simple marketing tragets, because they mobilize knowledge and other resources in the service process that affect the success of a value proposition. This article explores this key proposition, analyzing service co-production and value co-creation phenomena in the business-to-business segment and focusing on the case of service-oriented architecture (SOA) with an in-depth, qualitative analysis of two firms pioneering the implementation of SOA solutions.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name PASINI, Paolo
9 (RLIN) 39023
773 08 - HOST ITEM ENTRY
Title European Management Journal
Related parts 26, 5, p. 289-297
Place, publisher, and date of publication Dorchester : Elsevier, October 2008
International Standard Serial Number ISSN 02632373
Record control number
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Periódico
998 ## - LOCAL CONTROL INFORMATION (RLIN)
-- 20100317
Operator's initials, OID (RLIN) 1139^b
Cataloger's initials, CIN (RLIN) Daiane
998 ## - LOCAL CONTROL INFORMATION (RLIN)
-- 20100322
Operator's initials, OID (RLIN) 1644^b
Cataloger's initials, CIN (RLIN) Carolina

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