Is doing good good for you? how corporate charitable contributions enhance revenue growth (Record no. 40184)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01763naa a2200265uu 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1081811071137 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190211175455.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 110818s2010 xx ||||gr |0|| 0 eng d |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) | |
| Koha Dewey Subclass [OBSOLETE] | PHL2MARC21 1.1 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | LEV, Baruch |
| 9 (RLIN) | 45309 |
| 245 10 - TITLE STATEMENT | |
| Title | Is doing good good for you? how corporate charitable contributions enhance revenue growth |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Avenel : |
| Name of publisher, distributor, etc. | Wiley-Blackwell, |
| Date of publication, distribution, etc. | feb. 2010 |
| 520 3# - SUMMARY, ETC. | |
| Summary, etc. | This study examines the impact of corporate philanthropy growth on sales growth using a large sample of charitable contributions made by U.S. public companies from 1989 through 2000. Applying Granger causality tests, we find that charitable contributions are significantly associated with future revenue, whereas the association between revenue and future contributions is marginally significant at best. We then identify the mechanism underlying our findings. Our results are particularly pronounced for firms that are highly sensitive to consumer perception, where individual consumers are the predominant customers. In addition, we document a positive relationship between contributions and customer satisfaction. Overall, our evidence suggests that corporate philanthropy, under certain circumstances, furthers firms' economic objectives. Copyright © 2009 John Wiley & Sons, Ltd. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Empresa Privada |
| 9 (RLIN) | 12915 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Voluntariado |
| 9 (RLIN) | 12728 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Satisfação do Cliente |
| 9 (RLIN) | 12074 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Responsabilidade Social |
| 9 (RLIN) | 11959 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 9 (RLIN) | 12212 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | PETROVITS, Christine |
| 9 (RLIN) | 45310 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | RADHAKRISHNAN, Suresh |
| 9 (RLIN) | 45311 |
| 773 08 - HOST ITEM ENTRY | |
| Title | Strategic Management Journal |
| Related parts | 31, 2, p. 182-200 |
| Place, publisher, and date of publication | Avenel : Wiley-Blackwell, feb. 2010 |
| International Standard Serial Number | ISSN 01432095 |
| Record control number | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Periódico |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | 20110818 |
| Operator's initials, OID (RLIN) | 1107^b |
| Cataloger's initials, CIN (RLIN) | Fernanda |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | 20110831 |
| Operator's initials, OID (RLIN) | 1458^b |
| Cataloger's initials, CIN (RLIN) | Keicielle |
No items available.
