| 000 -LEADER |
|---|
| fixed length control field |
01013nam a2200253uu 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
3100712420532 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190212143048.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
131007s2009 bl ||||g| |0|| 0 por d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9788573126730 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
16 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
A8441m |
| 999 ## - SYSTEM CONTROL NUMBERS (KOHA) |
|---|
| Koha Dewey Subclass [OBSOLETE] |
PHL2MARC21 1.1 |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
por |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
ASSAD, Nancy Alberto |
| 9 (RLIN) |
592 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Media training : |
| Remainder of title |
como construir uma comunicação eficaz com a imprensa e a sociedade |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
São Paulo : |
| Name of publisher, distributor, etc. |
Gente, |
| Date of publication, distribution, etc. |
2009 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
174 p. |
| 505 80 - FORMATTED CONTENTS NOTE |
|---|
| Title |
Capítulo 1. Porque precisamos de media training? |
| -- |
Capítulo 2. O mundo dos jornalistas |
| -- |
Capítulo 3. O abc do media training |
| -- |
Capítulo 4. Forma e conteúdo |
| -- |
Capítulo 5. Sorria, você está na rede |
| -- |
Capítulo 6. Lições de casa |
| -- |
Capítulo 7. Líderes comunicadores de hoje e de amanhã |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Comunicação |
| 9 (RLIN) |
11947 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Recurso Multimidia |
| 9 (RLIN) |
48855 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Relações Públicas |
| 9 (RLIN) |
13917 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
PASSADORI, Reinaldo |
| 9 (RLIN) |
48856 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Livro Geral |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| -- |
20131007 |
| Operator's initials, OID (RLIN) |
1242^b |
| Cataloger's initials, CIN (RLIN) |
Pedro |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| -- |
20131018 |
| Operator's initials, OID (RLIN) |
1553^b |
| Cataloger's initials, CIN (RLIN) |
Pedro |
