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The ten deadly mistakes of wanna-dots

By: KANTER, Rosabeth Moss.
Material type: materialTypeLabelArticlePublisher: 2001Harvard Business Review 79, 1, p. 91-106Abstract: All kinds of traditional companies are trying to cross the digital divide - but are making the same dumb mistakes. The pacesetters know that changes must be more than skin-deep
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Periódico Biblioteca Graciliano Ramos
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All kinds of traditional companies are trying to cross the digital divide - but are making the same dumb mistakes. The pacesetters know that changes must be more than skin-deep

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