The converging business models of Internet and bricks-and-Mortar retailers
By: ENDERS, Albrecht
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Contributor(s): JELASSI, Tawfik
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Material type: ![materialTypeLabel](/opac-tmpl/lib/famfamfam/AR.png)
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Item type | Current location | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Periódico | Biblioteca Graciliano Ramos | Periódico | Not for loan |
The authors discuss the advantages and disadvantages of traditional store-based and online retailing. To minimise the drawbacks, the emerging trend in retailng is a covergence of the two business models of retailing. Several examples of major companies in `bricks-and-mortar` and `online retailing`are cited. In particular, it is pointed out that the stakes are not as clearly in favour of the pure internet retailers, as often ortrayd - the quality of execution of the individual company is paramount
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