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The dubious logic of global megamergers

By: GHEMAWAT, Pankaj.
Contributor(s): GHADAR, Fariborz.
Material type: materialTypeLabelArticlePublisher: jul./aug. 2000Harvard Business Review 78, 4, p. 64-72Abstract: In today's global economy, bigger is better, right? Not always. The authors debunk the myth that industries are becoming more concentrated as they becoming more concentrated as they become more global. They make a case for pursuing strategies other than simply buying up shops
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Periódico Biblioteca Graciliano Ramos
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In today's global economy, bigger is better, right? Not always. The authors debunk the myth that industries are becoming more concentrated as they becoming more concentrated as they become more global. They make a case for pursuing strategies other than simply buying up shops

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