Innovation management : strategies, implementation, and profits
By: AFUAH,Allan
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Material type: 
BookPublisher: New York : Oxford University, 1998Description: 403 p.Subject(s): Tecnicas Gerenciais | Administracao Estrategica | Inovacao Administrativa| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Livro Geral | Biblioteca Graciliano Ramos | Livro Geral | 2.14A2589i (Browse shelf) | 1 | Available | 10009309 |
Part 1 - Fundamentals Models of innovation The underpinnings of profits: competences,endowments, and knowledges Sources and transfer of innovation Part 2 - Strategizing Recognizing the potential of an innovation Reducing uncertainty: the role of technological trends, market regularities, and inovation strategy Choosing a profit site: dynamic competitive analysis Strategic choice or enviromental determinism Identifying potention co-opetitors Part 3 - Implementation and protection of profits Financing entrepreneurial activity Implementation of the decision to adopt Protecting entrepreneurial rents Globalization Globalization for innovations Innovating for emerging economies Role of national governments in innovation Strategic innovation process
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