Corporate social responsibility in a global economy
By: KANJI, Gopal K.
Contributor(s): CHOPRA, Parvesh K.
Material type: ArticlePublisher: Oxfordshire : Routledge, Jan./Feb. 2010Total Quality Management & Business Excellence 21, 1-2, p. 119-144Abstract: Corporations are increasingly adopting socially responsible actions, activities, policies and processes. A corporate social responsibility (CSR) policy is beneficial not only for a corporation's bottom line but also for its employees, stakeholders, consumers, and for communities, the environment and society at large. It is, therefore, imperative to assess and know the extent to which a corporation is socially responsible. Keeping this in view, the present paper seeks to introduce a new measure, based on a holistic and system modelling approach, to conceptualise and measure the phenomenon of corporate social responsibility. It develops, constructs and validates a model to measure CSR by using a latent variable structural equations model within the certain boundaries of the organisational strategic planning systems. It will provide us with a measurement or index of corporate responsibility at international level, country level or community level. A CSR index will indicate the extent to which a particular corporation has social responsibility and in which areas it lacks such responsibility, if any. Strengths and weaknesses of various components of the model will also indicate characteristics at a certain level which will enable the corporation to pinpoint what exactly is required in order to improve its responsibility towards people, the environment and society at largeCorporations are increasingly adopting socially responsible actions, activities, policies and processes. A corporate social responsibility (CSR) policy is beneficial not only for a corporation's bottom line but also for its employees, stakeholders, consumers, and for communities, the environment and society at large. It is, therefore, imperative to assess and know the extent to which a corporation is socially responsible. Keeping this in view, the present paper seeks to introduce a new measure, based on a holistic and system modelling approach, to conceptualise and measure the phenomenon of corporate social responsibility. It develops, constructs and validates a model to measure CSR by using a latent variable structural equations model within the certain boundaries of the organisational strategic planning systems. It will provide us with a measurement or index of corporate responsibility at international level, country level or community level. A CSR index will indicate the extent to which a particular corporation has social responsibility and in which areas it lacks such responsibility, if any. Strengths and weaknesses of various components of the model will also indicate characteristics at a certain level which will enable the corporation to pinpoint what exactly is required in order to improve its responsibility towards people, the environment and society at large
Volume 21
Numbers 1-2
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