Sustaining business excellence
By: ARAS, Guler
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Contributor(s): CROWTHER, David
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Material type: ![materialTypeLabel](/opac-tmpl/lib/famfamfam/AR.png)
Many concepts have appeared fashionable as a process of business management and the latest of these is connected to sustainability. Often these concepts are merely refinements of other concepts but are presented as the answer to managing a business. We argue in this paper that these concepts do not replace earlier concepts. Instead, we argue, that the way to manage a business for excellence and sustainable competitive advantage is to focus on the four key areas of profitability, sustainability, reputation and governance
Volume 21
Numbers 5-6
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