Misbehaving: the marking of behavioral economics / Richard H. Thaler
By: Thaler, Richard H
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Material type: 
BookPublisher: New York: Norton, c2015, 2016Description: xvi, 415 p.ISBN: 9780393352795.Subject(s): Economia Comportamental | Comportamento Humano | Tomada de Decisão| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Livro Geral | Biblioteca Graciliano Ramos | Livro Geral | 6.10 T365m (Browse shelf) | Ex. 1 | Available | 2018-0679 |
Browsing Biblioteca Graciliano Ramos Shelves , Collection code: Livro Geral Close shelf browser
| 6.10 A698p Positivamente irracional: | 6.10 B132b Behavioural economics: | 6.10 H1954i Inside the nudge unit: | 6.10 T365m Misbehaving: | 600 M6431p Prospectiva para ciência, tecnologia e inovação / | 6.01 P7695 The Politics of economic adjustment : | 6.02.1 M2789p Princípios de macroeconomia / |
Inclui índice e bibliografia.
I. BEGINNINGS: 1970 - 78; 1. Supposedly irrelevant factors; 2. The endowment effect; 3. The list; 4. Value theory; 5. California dreamin'; 6 The gauntlet; II. MENTAL ACCOUNTING: 1979 - 85; 7. Bargains and rip-offs; 8. Sunk costs; 9 Buckets and budgets; 10. At the poker table; III. SELF-CONTROL: 1975 - 88; 11. Willpower? No problem; 12. The planner and the doer; INTERLUDE; 13. Misbehaving in the real world; IV. WORKING WITH DANNY: 1984 -85; 14. What seems fair?; 15. Fairness games; 16. Mugs; V. ENGAGING WITH THE ECONOMICS PROFESSION: 1986 - 94; 17. The debate begins; 18. Anomalies; 19. Forming a team; 20. Narrow Framing on the upper east side; VI. FINANCE: 1983 - 2003; 21. The beauty contest; 22. Does the stock market Overreact?; 24. The price is not right; 25. The battle of closed-end funds; 26. Fruit flies, icebergs, and negative stock prices; VII. WELCOME TO CHICAGO: 1995 - PRESENT; 27. Law schooling; 28. The offices; 29. Football; 30. Game shows; VIII. HELPING OUT: 2004 - PRESENT; 31. Save more tomorrow; 32. Going public; 33. Nudging in the U.K.
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