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Competitive strategies of religious organizations

By: MILLER, Kent D.
Material type: materialTypeLabelArticlePublisher: 2002Subject(s): Religião | Competitividade | Inovação | Meio Ambiente | Política AmbientalStrategic Management Journal 23, 5, p. 435-456Abstract: In recent years, sociologists and economists have given increased attentionto studying religious organizations. Their writings raise unresolved issues related to topics within strategic management. This study brings theoretical perspectives from strategic management together with those of sociology and economics to understand the organizational and competitive aspects of religion. The initial portion of tis article examines the nature of religious production, competition, and organizations. Resource-based and institutional perspectives provide a foundation for analyzing the sources of sustainable competitive advantage among religious organizations. The latter portion of this article shifts to the industry level of analysis and examines the roles of political strategies and strategic alliances in shaping religious competition. This theoretical discussion generates testable propositions regarding the competitive strategies of religious organizations and opens opportunities for future research
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Periódico Biblioteca Graciliano Ramos
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In recent years, sociologists and economists have given increased attentionto studying religious organizations. Their writings raise unresolved issues related to topics within strategic management. This study brings theoretical perspectives from strategic management together with those of sociology and economics to understand the organizational and competitive aspects of religion. The initial portion of tis article examines the nature of religious production, competition, and organizations. Resource-based and institutional perspectives provide a foundation for analyzing the sources of sustainable competitive advantage among religious organizations. The latter portion of this article shifts to the industry level of analysis and examines the roles of political strategies and strategic alliances in shaping religious competition. This theoretical discussion generates testable propositions regarding the competitive strategies of religious organizations and opens opportunities for future research

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