CLARKE, Nick <br/><br/>
The Political rationalities of fair-trade comsuption in the United Kingdom 

 - Thousand Oaks, CA :  Sage Publications,  December 2007 
<br/><br/> This article situates the analysis of fair-trade consumption in the context of debates about civic activism and political participation. It argues that fair-trade consumption should be understood as a political phenomenon, which, through the mediating action of organizations and campaigns, makes claims on states, corporations, and institutions. This argument is made by way of a case study of Traidcraft, a key player in the fair-trade movement in the United Kingdom. The study focuses on how Traidcraft approaches and enrolls its supporters