HUNG-WEN, Lee

The effects of e-business on the performance of strategic alliances - Oxfordshire : Routledge, July/Aug. 2010

E-business plays a major role in today's global market. It has enabled a lot of firms to obtain competitive advantages. Meanwhile, strategic alliances are another way for businesses to gain competitive advantages. This paper examines how the e-business affects the performance of strategic alliances. The relationships among the e-business level, expectation of future relationship among alliance members, similarity of alliance members, communication and trust of alliance members, and alliance performance will be analysed in this paper. A conceptual model is proposed and empirically tested by LISREL. The test results support some of the hypotheses and show that e-business has an indirect impact on the alliance performance