TOMALIN, Barry

The world's business cultures and how to unlock them - 2. ed - London : Thorogood, 2010 - 340 p.

ONE: Risky business TWO: How to unlock any culture in the world THREE: How people think FOUR: Cultural behaviour FIVE: How to increase your cultural sensitivity SIX: Communication SEVEN: Leadership and decision-making EIGHT: Teams, motivation and feedback NINE: Meetings and negotiations TEN: Gift-giving and hospitality ELEVEN: Sixteen key markets TWELVE: Fact files

9781854186850


Administração de Empresas
Comportamento Organizacional
Globalização
Mudança Cultural