Business behaviour : an economic approach /
Klaus Heidensohn, Nick Robinson
- New York : John Wiley & Sons, 1974.
- 139 p. ; 23 cm.
Economics and business behaviour. -- Costs and revenues. -- Profit maximisation. -- Extensions of the analysis. -- Output maximisation. -- Sales revenue maximisation. -- Managerial utility. -- The dynamics of business behaviour. -- Tests and conclusions.