Aaker, David A. <br/><br/>
Advertising management:  practical perspectives / 
David A. Aaker 
 - New Jersey :  Prentice-Hall,  1975. 
 - 399 p. ;  23 cm 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Propaganda
<br/><br/><label>Dewey Class. No.: </label>659.1