Martin, Bella <br/><br/>
Universal methods of design:  100 ways to research complex problems, develop innovative ideas, and design effective solutions / 
Bella Martin, Bruce Hanington.-- 
 - Beverly, MA:  Rockport Publishers,  2012. 
 - 207 p. 
<br/><br/> 01. A/B Testing -- 02. AEIOU -- 03. Affinity Diagramming -- 04. Artifact Analysis -- 05. Automated Remote Research -- 06. Behavioral Mapping -- 07. Bodystorming -- 08. Brainstorm Graphic Organizers -- 09. Business Origami -- 10. Card Sorting;  11. Case Studies -- 12. Cognitive Mapping -- 13. Cognitive Walkthrough -- 14. Collage -- 15. Competitive Testing -- 16. Concept Mapping -- 17. Content Analysis -- 18. Content Inventory & Audit -- 19. Contextual Design20. Contextual Inquiry;  21. Creative Toolkits -- 22. Critical Incident Technique -- 23. Crowdsourcing -- 24. Cultural Probes -- 25. Customer Experience Audit -- 26. Design Charette -- 27. Design Ethnography -- 28. Design Workshops -- 29. Desirability Testing -- 30. Diary Studies;  31. Directed Storytelling -- 32. Elito Method --33. Ergonomic Analysis -- 34. Evaluative Research -- 35. Evidence-based Design -- 36. Experience Prototyping -- 37. Experience Sampling Method -- 38. Experiments -- 39. Exploratory Research -- 40. Eyetracking;   41. Flexible Modeling -- 42. Fly-on-the-Wall Observation -- 43. Focus Groups -- 44. Generative Research -- 45. Graffiti Walls -- 46. Heuristic Evaluation --47. Image Boards -- 48. Interviews -- 49. KJ Technique -- 50. Kano Analysis;   51. Key Performance Indicators -- 52. Laddering -- 53. Literature Reviews -- 54. The Love Letter & the Breakup Letter -- 55. Mental Model Diagrams -- 56. Mind Mapping -- 57. Observation -- 58. Parallel Prototyping -- 59. Participant Observation -- 60. Participatory Action Research (PAR);  61. Participatory Design -- 62. Personal Inventories -- 63. Personas -- 64. Photo Studies -- 65. Picture Cards -- 66. Prototyping -- 67. Questionnaires -- 68. Rapid Iterative Testing & Evaluation (RITE) -- 69. Remote Moderated Research -- 70. Research Through Design;  71. Role-playing -- 72. Scenario Description Swimlanes -- 73. Scenarios -- 74. Secondary Research -- 75. Semantic Differential -- 76. Shadowing -- 77. Simulation Exercises --78. Site Search Analytics --79. Speed Dating --80. Stakeholder Maps;  81. Stakeholder Walkthrough -- 82. Storyboards -- 83. Surveys -- 84. Task Analysis -- 85. Territory Maps -- 86. Thematic Networks -- 87. Think-aloud Protocol -- 88. Time-aware Research -- 89. Touchstone Tours -- 90. Triading;  91. Triangulation -- 92. Unobtrusive Measures -- 93. Usability Report -- 94. Usability Testing -- 95. User Journey Maps -- 96. Value Opportunity Analysis -- 97. Web Analytics -- 98. Weighted Matrix -- 99. Wizard of Oz --100. Word Clouds. 
<br/><br/><label>ISBN: </label>9781592537563 9781610581998 (ebk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Inovação<br/>Gestão de Conflito<br/> Método de Pesquisa<br/> Criatividade<br/>Artes Gráficas--Metodologia<br/> Mudança Organizacional