SOUTHERN, Geoff

From teaching to practice, via consultancy, and then to research - 2002

The paper reports on experiences in, and outcomes from an investigative elective course offered as part of the MBA Programme ate the University of Glasgow. Participants in the elective are currently working in, or have recently left an organisation they can use as an information source. They are required to ealuate the value of the Balanced Scorecard in their organisation. A survey questionnaire is collecively designed during the elective. The survey itself is therefore systematic across the ten or so companies represented by participants, so the value of the Balanced Scorecard approach in the companies


Indicador Balanceado de Desempenho
Indicador de Desempenho
Pesquisa em Gestão
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