The art of the long view: paths to strategic insight for yourself and your company /
Peter Schwartz
- New York: Crown Business, 1996.
- xvi, 272 p.
Inclui bibliografia e índice
The pathfinder's tale The smith & hawken story: The process of scenario-building The scenario-building animal Uncovering the decision Information-hunting and -Gathering Creating scenario building blocks Anatomy of a new driving force: The global teenager Composing a plot The world in 2005: Three scenarios Rehearsing the future Epilogue: To my newborn son Afterword: The value of a strategic conversation User's Guide: How to hold a strategic conversation
9780385267328
Planejamento Estratégico Cenário Futuro Planejamento de Cenários Mudança Organizacional