KERNELL, Samuel <br/><br/>
Going public :  new strategies of presidential leadership 

 - Washington :  CQPress,  2007 
 - 242 p. 
<br/><br/> 1. Introduction: going public in theory and practice  2. How washington has changed  3. How the politicians entering washington have changed: outsiders and divided government  4. The president and the press  5. The  Growth of going public  6. President reagan and his first three budgets: a classic case of going public in action  7. Opinion leadership and foreing affairs  8. Present and future prospects for going public 
<br/><br/><label>ISBN: </label>9781568028996 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Administração Federal<br/>Poder Executivo<br/>Liderança<br/>Comunicação<br/>Opinião Pública
<br/><br/><label>Subjects--Geographic Terms: </label><br/>Estados Unidos