Bozeman, Barry <br/><br/>
Public Management strategies :  guidelines for managerial effectiveness 

 - San Francisco :  Jossey-Bass,  1990 
 - 239 p. 
 - The Jossey-Bass Public Administration  .
<br/><br/> Understanding the political context of public management  The foundations of strategic public management  Managing financial resources: looking beyond the budget  Marketing strategies for public organizations  Managing information resources strategically  Organization design and reorganization as strategic tools  Managing interorganizational relationships  Fostering innovation in government  Conclusion: the strategic public manager 
<br/><br/><label>ISBN: </label>1555422373 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Administração Estratégica<br/>Planejamento Estratégico<br/>Recurso Financeiro<br/> Orçamento Público<br/>Empresa Pública<br/>Efetividade<br/>Gestão da Informação<br/>Inovação<br/>Marketing<br/>Empresa Pública