| 000 | 00932naa a2200181uu 4500 | ||
|---|---|---|---|
| 001 | 9949 | ||
| 003 | OSt | ||
| 005 | 20190211154857.0 | ||
| 008 | 020108s2005 xx ||||gr |0|| 0 eng d | ||
| 100 | 1 |
_aCRAUMER, Martha _92539 |
|
| 245 | 1 | 0 | _aThe sputtering R&D machine |
| 260 | _caug. 2002 | ||
| 520 | 3 | _aFor years, HomeStar was the most inventive company in the appliance business. Now, upstarts are stealing its thunder, and its top engineer doens't seem to care. HomeStar has been the top innovator in the appliance industry for years, but upstar Vanguard has grabbed the spotlight with its wildly popular retro line. HomeStar's legendary head of R&D dismisses the Vanguard threat, but the CEO is worried: is the R&D department out of touch? | |
| 773 | 0 | 8 |
_tHarvard Business Review _g80, 8, p. 25-36 _d, aug. 2002 _w |
| 942 | _cS | ||
| 998 |
_a20020108 _bLucima _cLucimara |
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| 998 |
_a20060602 _b1538^b _cQuiteria |
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| 999 |
_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c10087 _d10087 |
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| 041 | _aeng | ||