| 000 | 00716naa a2200181uu 4500 | ||
|---|---|---|---|
| 001 | 10041 | ||
| 003 | OSt | ||
| 005 | 20190211154914.0 | ||
| 008 | 030115s2005 xx ||||gr |0|| 0 eng d | ||
| 100 | 1 |
_aREICHHELD, Frederick F _98838 |
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| 245 | 1 | 0 | _aLead for loyalty |
| 260 | _c2001 | ||
| 520 | 3 | _aUse these six bedrock principles to generate intense loyalty among your customer, employees, and investors - but don`t assign the project to a task force. At the companies with the very best loyalty credentials, top managers lead the way | |
| 773 | 0 | 8 |
_tHarvard Business Review _g79, 7, p. 76-85 _d, 2001 _w |
| 942 | _cS | ||
| 998 |
_a20030115 _bCassio _cCassio |
||
| 998 |
_a20060605 _b1341^b _cQuiteria |
||
| 999 |
_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c10167 _d10167 |
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| 041 | _aeng | ||