| 000 | 01478naa a2200253uu 4500 | ||
|---|---|---|---|
| 001 | 5120611104810 | ||
| 003 | OSt | ||
| 005 | 20190211160306.0 | ||
| 008 | 051206s2005 xx ||||gr |0|| 0 eng d | ||
| 100 | 1 |
_aGIBBERT, Michael _94061 |
|
| 245 | 1 | 0 |
_aCrafting Strategy Imaginatively : _blessons learnt from Siemens |
| 260 |
_aOxford : _bPergamon, _cDecember 2004 |
||
| 520 | 3 | _aThis paper revisits Roos and Victors (1999) conceptual framework for strategy making, involving descriptive, creative, and challenging imagination in the light of empirical evidence. The three imaginations are linked to concrete strategy-making processes as illustrated with a longitudinal case study of the electrical engineering and electronics multinational Siemens. In addition to this, questions regarding the extent to which strategy making in big organizations follows an emergent or deliberate path, and the relative role and importance of the three imaginations are discussed. The paper concludes with research avenues for further work in strategy process and strategy content | |
| 650 | 4 |
_aImagination _922484 |
|
| 650 | 4 |
_aStrategy making _922485 |
|
| 650 | 4 |
_aStrategy process _918252 |
|
| 650 | 4 |
_aStrategy content _922486 |
|
| 650 | 4 |
_aSiemens _919057 |
|
| 650 | 4 |
_aCase study methodology _922487 |
|
| 773 | 0 | 8 |
_tEuropean Management Journal _g22, 6, p. 669-684 _dOxford : Pergamon, December 2004 _xISSN 0263-2373 _w |
| 942 | _cS | ||
| 998 |
_a20051206 _b1110^b _cTiago |
||
| 998 |
_a20140909 _b1132^b _ckarina |
||
| 999 |
_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c14170 _d14170 |
||
| 041 | _aeng | ||