000			01470naa a2200205uu 4500
001			6041711003221
003			OSt
005			20190211161024.0
008			060417s2006 xx ||||gr |0|| 0 eng d
100	1		_aKARA, Ahmet _924530
245	1	0	_aA concept of optimal quality and an application
260			_aUK : _bRoutledge, _cMarch 2005
520	3		_aThis paper develops a concept (and a model) of optimal quality so as to determine the level of quality that maximizes both customer's satisfaction and firm's profit. The concept, as developed in the paper, is meant to represent a benchmark for policies aiming to help achieve the optimum for both customers and firms. The paper presents an application of this concept in a private sector-dominated subset of the Turkish healthcare sector and explores the actual and optimal quality-differences in the sector in question. It turns out that actual and optimal levels of quality (as well as those of quantity) in the sector are fairly close to one another, and, to achieve the optimal levels, the sector should increase quality and reduce quantity of the service by a small determinable margin.
650		4	_aOptimal quality _924531
650		4	_aOptimal quality-quantity frontier _924532
773	0	8	_tTotal Quality Management & Business Excellence _g16, 2, p. 243 - 255 _dUK : Routledge, March 2005 _xISSN 1478-3363 _w
942			_cS
998			_a20060417 _b1100^b _cNatália
998			_a20081210 _b1023^b _cZailton
999			_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c15580 _d15580
041			_aeng