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| 008 | 061221s2006 xx ||||gr |0|| 0 eng d | ||
| 100 | 1 |
_aTAYLOR, Earl L _929357 |
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| 245 | 1 | 0 | _aHow global brands compete |
| 260 |
_aBoston : _bHarvard University-Graduate School of Business Administration, _cSeptember 2004 |
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| 700 | 1 |
_aQUELCH, John A _929358 |
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| 700 | 1 |
_aHOLT, Douglas B _929359 |
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| 773 | 0 | 8 |
_tHarvard Business Review _g82, 9, p. 68-75 _dBoston : Harvard University-Graduate School of Business Administration, September 2004 _xISSN 0017-8012 _w |
| 942 | _cS | ||
| 998 |
_a20061221 _b1308^b _cCarolina |
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| 998 |
_a20070119 _b1115^b _cZailton |
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_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c20943 _d20943 |
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| 041 | _aeng | ||