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008 | 080610s2008 xx ||||gr |0|| 0 eng d | ||
100 | 1 |
_aFERNANDO, Mario _934479 |
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245 | 1 | 0 |
_aCorporate social responsibility in the wake of the asian tsunami : _ba comparative case study of two Sri Lanka companies |
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_aOxford, UK : _bElsevier, _cFebruary 2007 |
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520 | 3 | _aThis paper provides input on why two leading Sri Lankan private sector organisations engaged in corporate social responsibility (CSR) initiatives during the first 11-months after the Asian tsunami. It aims to report the findings related to the genuineness of tsunami related CSR activities. Amidst various stakeholdersÂ’ overwhelming outpouring of spontaneity to engage in CSR activities, the paper addresses decision-making challenges in shaping the intent and extent of the CSR initiatives in a community with a long history of charitable giving. After mapping the corporate responses to the Asian tsunami, the paper proposes a conceptual model, and examines virtuousness as a necessary attribute of genuineness in tsunami related CSR initiatives | |
773 | 0 | 8 |
_tEuropean Management Journal _g25, 1, p. 1-10 _dOxford, UK : Elsevier, February 2007 _xISSN 02632373 _w |
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_a20080610 _b1911^b _cTiago |
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_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c26626 _d26626 |
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041 | _aeng |