000 | 01556naa a2200205uu 4500 | ||
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001 | 8062516254210 | ||
003 | OSt | ||
005 | 20190211163846.0 | ||
008 | 080625s2008 xx ||||gr |0|| 0 eng d | ||
100 | 1 |
_aSAXTON, Gregory D. _99594 |
|
245 | 1 | 0 |
_aNew dimensions of nonprofit responsiveness : _bthe application and promise of internet-based technologies |
260 |
_aArmonk, NY : _bM. E. Sharpe, _cDecember 2007 |
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520 | 3 | _aThe incredible diffusion of the Internet is ushering in a new era of possibilities for nonprofit organizations to engage with and be responsive to their core stakeholders, yet little is known of the range and extent of such practices. To enhance our understanding of these increasingly important yet understudied phenomena, we conduct a comprehensive study of 117 community foundations' Web-based stakeholder responsiveness practices. Our examination of four key dimensions of online responsiveness reveals a number of best practices and areas of untapped potential. We argue that online stakeholder responsiveness is increasingly a strategic concern; to successfully fulfill their mission, organizations thus need to consider seriously the amount and interactivity of the content they target at each of their core constituents | |
700 | 1 |
_aGUO, Chao _932862 |
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700 | 1 |
_aBROWN, William _934796 |
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773 | 0 | 8 |
_tPublic performance & management review _g31, 2, p. 144-173 _dArmonk, NY : M. E. Sharpe, December 2007 _xISSN 15309576 _w |
942 | _cS | ||
998 |
_a20080625 _b1625^b _cTiago |
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998 |
_a20080625 _b1723^b _cTiago |
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999 |
_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c26868 _d26868 |
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041 | _aeng |