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008 100518s2009 xx ||||gr |0|| 0 eng d
100 1 _aNG, Irene C. L.
_940173
245 1 0 _aOutcome-based contracts as a driver for systems thinking and service-dominant logic in service science :
_bevidence from the defense industry
260 _aOxford :
_bElsevier,
_cDecember 2009
520 3 _aTwo outcome-based defence contracts are studied in the attempt to better understand the provision of services in maintenance, repair and overhaul (MRO) environment that is contracted on the outcome of the equipment, rather than the provision of equipment. The nature of the contract changes the dynamics of the delivery, bringing complex issues such as customer behaviours and involvement to the forefront, with both customer and firm focused on value co-creation and co-production, rather than each party’s contractual obligation. We uncover four areas that are crucial in the understanding of value co-production in service delivery and analysed them through a systems approach combined with the application of the service-dominant logic, both considered as the theoretical underpinnings of service science.
700 1 _aMAULL, Roger
_940174
700 1 _aYIP, Nick
_940175
773 0 8 _tEuropean Management Journal
_g27, 6, p. 377-387
_dOxford : Elsevier, December 2009
_xISSN 02632373
_w
942 _cS
998 _a20100518
_b1609^b
_cDaiane
998 _a20100531
_b1235^b
_cCarolina
999 _aConvertido do Formato PHL
_bPHL2MARC21 1.1
_c33243
_d33243
041 _aeng