000 02365naa a2200253uu 4500
001 0120915470337
003 OSt
005 20190211174023.0
008 101209s2010 xx ||||gr |0|| 0 eng d
100 1 _aLONIAL, Subhash
_943263
245 1 0 _aAn evaluation of SERVQUAL and patient loyalty in an emerging country context
260 _aOxfordshire :
_bRoutledge,
_cJuly/Aug. 2010
520 3 _aThe growth of the service sector in the US spawned a strong interest and growing body of literature related to the measurement of service quality. SERVQUAL, a multi-item scale first proposed by Parasuraman, Zeithaml, and Berry (1985), has been used for measuring customer perceptions of service quality across a wide variety of service environments including healthcare in the US. There is a dearth of research that relates to an evaluation of SERVQUAL across various cultural and economic environments. This empirical study is an attempt to fill this gap by focusing on the healthcare environment in Istanbul, Turkey. In addition to a rigorous evaluation of SERVQUAL using confirmatory factor analysis, measures of internal consistency and discriminant validity, the relationships between the various dimensions of SERVQUAL, an overall measure of service quality and patient loyalty are evaluated using structural equations modelling and path analysis. A number of hypotheses are developed and tested. The results suggest that SERVQUAL and its dimensions of perceived service quality are reliable and valid across cultural and economic environments in the context of healthcare/hospital albeit some need for adaptation. Path analysis indicates that service quality directly affects both overall quality of and feelings toward hospital services. Overall quality affects customer repatronage intentions and feelings towards hospital services. However, no significant relationship was found between service quality and repatronage intention
590 _aVolume 21
590 _aNumbers 7-8
700 1 _aMENEZES, Dennis
_943264
700 1 _aTARIM, Mehves
_943265
700 1 _aTATOGLU, Ekrem
_935046
700 1 _aZAIM, Selim
_935047
773 0 8 _tTotal Quality Management & Business Excellence
_g21, 7-8, p. 813-828
_dOxfordshire : Routledge, July/Aug. 2010
_xISSN 14783363
_w
942 _cS
998 _a20101209
_b1547^b
_cDaiane
998 _a20101209
_b1709^b
_cCarolina
999 _aConvertido do Formato PHL
_bPHL2MARC21 1.1
_c37684
_d37684
041 _aeng