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008 | 110823s2010 xx ||||gr |0|| 0 eng d | ||
100 | 1 |
_aCHEN, Eric L _937450 |
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245 | 1 | 0 |
_aLife in the fast lane : _bOrigins of competitive interaction in new vs. established markets |
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_aU.S.A : _bWiley-Blackwell, _coct. 2010 |
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520 | 3 | _aPrior work examines competitive moves in relatively stable markets. In contrast, we focus on less stable markets where competitive advantages are temporary and R&D moves are essential. Using evolutionary search theory and an experiential simulation with in-depth fieldwork, we find that the relationship between performance and subsequent competitive moves depends on the type of market, not just on whether performance is high or low. High performers seek to maintain status quo, but this requires different strategies in different markets. They are conservative in established markets and bold in new ones. In contrast, low performers seek to disrupt the status quo. Again, this requires different strategies in different markets. Unlike high performers, low performers are bold in established markets and conservative in new ones where they lack understanding of how to disrupt rivals. Overall, our results incorporate unstable markets in theories of competitive dynamics and competitive interaction in theories of evolutionary search. By examining R&D moves, we also extend competitive dynamics research to include technology-based firms for whom temporary advantages are often essential. Copyright © 2010 John Wiley & Sons, Ltd | |
700 | 1 |
_aKATILA, Riitta _937449 |
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700 | 1 |
_aMcDONALD, Rory _945411 |
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700 | 1 |
_aELISENHARDT, Kathleen M _945412 |
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773 | 0 | 8 |
_tStrategic Management Journal _g31, 13, p. 1527-1547 _dU.S.A : Wiley-Blackwell, oct. 2010 _xISSN 01432095 _w |
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_a20110823 _b0956^b _cFernanda |
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_a20111110 _b1744^b _cGeisneer |
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_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c40263 _d40263 |
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041 | _aeng |