000			01946naa a2200229uu 4500
001			5061112233247
003			OSt
005			20190211181435.0
008			150611s2014 bl ||||gr |0|| 0 eng d
100	1		_aMARIOTTO, Fábio Luiz _952202
242	1	0	_aPara que serve um estudo de caso único na pesquisa de gestão?
245	1	0	_aWhat is the use of a single-case study in management research?
260			_aSão Paulo : _bFGV, _cjul./ago. 2014
520	3		_aThe purpose of this article is to present a defense of the use of single case studies in management research. The defense is necessary because this type of research has been relegated to a secondary role, or even rejected, by many researchers, who consider it unscientific. Evidence of this low status is the fact that most reputable academic journals in management publish few articles based on single-case studies. In this paper, we examine in detail the objections to the use of such cases in management research. We show the efforts made by some researchers to answer these objections and we show quality criteria for research that are alternatives to the criteria used in the so-called “scientific method.” Our analysis suggests that a better understanding – by researchers with different methodological preferences – of the arguments for each particular use of the single-case study as a research method would allow a better dialogue between researchers and benefit management research as a whole
590			_aISSN Online: 2178938X
700	1		_aZANNI, Pedro Pinto _952203
700	1		_aMORAES, Gustavo Hermínio Salati Marcondes de _952204
773	0	8	_tRevista de Administração de Empresas - RAE _g54, 4, p. 358-369 _dSão Paulo : FGV, jul./ago. 2014 _xISSN 00347590 _w
856	4	2	_uhttp://rae.fgv.br/sites/rae.fgv.br/files/artigos/what__is_the_use_of_a_single_case_study_in_management_research.pdf _yAcesso
942			_cS
998			_a20150611 _b1223^b _cAna
999			_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c48513 _d48513
041			_aeng