| 000 | nam a22 7a 4500 | ||
|---|---|---|---|
| 999 |
_c51985 _d51985 |
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| 003 | BR-BrENAP | ||
| 005 | 20190212165859.0 | ||
| 008 | 171220b xxu||||| |||| 00| 0 por d | ||
| 020 | _a9781781000403 | ||
| 040 |
_aBR-BrENAP _bPt_BR |
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| 090 |
_a2.17 _bH23617 |
||
| 245 |
_aHandbook of service business : _bmanagement, marketing, innovation and internationalisation / _ceditores,John R. Bryson e Peter W. Daniels. -- |
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| 260 |
_aCheltenham, UK: _bEdward Elgar Publishing Limited, _c2015. |
||
| 300 |
_a448 p. : _bgrafs. il. -- |
||
| 504 | _aInclui bibliografia. | ||
| 505 | _aPreface – The Structure of the Handbook – Acknowledgements -- 1. Service Business – Growth, Innovation, Competitiveness / John R. Bryson and Peter W. Daniels. -- PART I UNDERSTANDING SERVICE BUSINESS: DISCIPLINARY PERSPECTIVES -- 2. Growth and Productivity in EU Service Sectors/ Mary O’Mahony. -- 3. Service Research and Economic Geography/ Patrik Ström. --- 4. The New Scientific Study of Service/ Paul P. Maglio and Cheryl A. Kieliszweski. -- 5. The Role of the Big 4: Commoditization and Accountancy/ Steve Hollis. -- PART II SERVICES AND CORE BUSINESS PROCESSES -- 6. Green and Sustainable Innovation in a Service Economy/ Faridah Djellal and Faïz Gallouj. -- 7. The Three-Stage Model of Service Consumption/ Rodoula H. Tsiotsou and Jochen Wirtz. -- 8. Creating and Capturing Value in the Service Economy: The Crucial Role of Business Services in Driving Innovation and Growth/ Michael Ehret and Jochen Wirtz. -- 9. Measuring Business Activity in the UK / Julian Frankish, Richard Roberts, David J. Storey and Alex Coad. -- 10. The Growth of Information-Intensive Services in the US Economy / Uday Apte, Uday Karmarkar and Hiranya Nath. -- 11. Service and Experience/ Jon Sundbo. -- PART III MANAGING SERVICE BUSINESSES -- 12. The Organization of Service Business/ Andrew Jones. -- 13. Managing Experts and Creative Talent/ David J. Teece. -- 14. Globalization of Services / Joanne Roberts -- 15. Internationalisation of Services: Modes and the Particular Case of KIBS/ Luis Rubalcaba and Marja Toivonen. -- 16. In Pursuit of Creative Compliance: Innovation in Professional Service Firms/ Timothy Morris, Michael Smets and Royston Greenwood. -- 17. Business and Professional Service Firms and the Management and Control of Talent and Reputations: Retaining Expert Employees and Client Relationship Management/ John R. Bryson. -- PART IV UNDERSTANDING SERVICE BUSINESS -- 18. How has Logistics come to Exert Such a Key Role in the Performance of Economies, Society and Policy Making in the 21st Century? / Andrew Potter and Robert Mason. -- 19. Creative Systems: a New Integrated Approach to Understanding the Complexity of Cultural and Creative Industries in Eastern and Western Countries/ Lauren Andres and Caroline Chapain. -- 20. Tourism Services: A Sustainable Service Business? / C. Michael Hall. -- 21. Growth and Spatial Development of Producer Services in China/ Anthony G. O. Yeh and Fiona F. Yang. -- PART V CONCLUSION: A NEW RESEARCH AGENDA? -- 22. Developing the Agenda for Research on Knowledge-Intensive Services: Problems and Opportunities/ John R. Bryson and Peter W. Daniels. -- Index | ||
| 650 | 0 |
_932646 _aAdministração de Marketing |
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| 650 | 4 |
_912060 _a Negócio |
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| 650 | 0 |
_912916 _aAdministração Estratégica |
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| 650 | 0 |
_912884 _aInovação |
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| 700 |
_955725 _aBRYSON, John R. _eEd. |
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| 700 |
_955726 _aDANIELS, Peter W. _eEd. |
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| 909 |
_a201712 _bING |
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| 942 | _cC | ||
| 041 | _apor | ||