000			01444naa a2200325uu 4500
001			6925
003			OSt
005			20190211154159.0
008			020916s2005 xx ||||gr |0|| 0 eng d
100	1		_aBRUNN, Peter _91543
245	1	0	_ae-Marketplaces : _bcrafting a winning strategy
260			_c2002
520	3		_aVery little theoretical work has been done that truly helps e-marketplace managers understand and craft strategy. To help fill this gap the Temple Framework, which is introduced in this article, has been developed. This theoretical framework explains how e-marketplaces, in order to achieve success, must create a powerful setup (thus creating a strong strategic position) and meet the challenge of building liquidity and capturing value. It also suggest ways to meet this challenge as well as it explains the considerations that must go into designing each element of the setup
650		4	_ae-Marketplace _916404
650		4	_aLiquidity _916405
650		4	_aNegócios _912363
650		4	_aModel _916406
650		4	_aTemple Framework _916407
650		4	_aRenevue Model _916408
650		4	_aColaboração _916409
650		4	_aBusiness to Business _916410
650		4	_aComércio Eletrônico _913427
650		4	_ae-Business _916411
700	1		_aJENSEN, Matin _916412
700	1		_aSKOVGAARD, Jakob _916413
773	0	8	_tEuropean Management Journal _g20, 3, p. 286-298 _d, 2002 _w
942			_cS
998			_a20020916 _bLucima _cLucimara
998			_a20140813 _b1043^b _ckarina
999			_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c7083 _d7083
041			_aeng