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040			_aBR-BrENAP _bPt_BR
041			_apor
090			_a2.01.3 _bS3774i
100			_99682 _aSchrage, Michael
245			_aThe innovator's hypothesis : _bhow cheap experiments are worth more than good ideas / _cMichael Schrage
260			_aMassachusetts: _b MIT Press, _c2016.
300			_axiii, 237 p.
504			_aInclui índice
505			_tI - The innovator's hypothesis -- 1. The innovator's vision -- 2. What is a business hypothesis? What are business experiments? _tII - The innovator's focus - 3. Ideas are the enemy -- 4. Simple, fast, cheap, samrt, lean, important -- 5. The fundamental value innovation: stealing from warren buffett -- 6. Investing in experiments _tIII - The innovator's Portfolio -- 7. Blockbusted: A case study in experimental frustration and failure -- 8. Exploring and exploiting experimentation: The 5x5x5 approach -- 9. The 5x5 portfolio: Three real world examples -- 10. Key steps to the 5x5 _tIV - The innovator's culture -- 11. Crafting great business experiments: Three Themes -- 12. A guide for X-Teams -- 13. What Makes "hypothesis" so hard? -- 14. Q & A _tV - Exploring the 5x5 exponential future -- 15. Experimenting with experimentation
650		0	_912884 _aInovação
650		0	_921505 _aInovação Tecnológica
650		0	_963191 _aCriatividade nos negócios
909			_a201908 _bBeatriz
942			_cG