000			01391naa a2200253uu 4500
001			8959
003			OSt
005			20190211154607.0
008			021204s2005 xx ||||gr |0|| 0 eng d
100	1		_aTULDER, Rob Van _910812
245	1	0	_aReverse auctions or auctions reversed : _bfirst experiments by Philips
260			_c2002
520	3		_aThe electronic auction is one of the most highly-promoted forms of B2B e-commerce. However, since the e-commerce bubble burst, the effectiveness of this tool is in question. This article looks at how electronic auctions can be affeted by various trade-offs in sourcing strategy. Using the case of an auction by Philips, it is shown that firms still mostly have to deal with the same tensions. Even when auctions are used, regional sourcing strategies rather than global one are the norm for most European firms. To be effective, electronic auctions should be used as part of a wider strategy, and appropriate selection criteria should be set up in advance
650		4	_aElectronic Auctions _918243
650		4	_aSourcing Strategy _918244
650		4	_aBuyer-supplier Relations _918245
650		4	_aBusiness-to-business _918246
650		4	_aTrade-offs _918247
700	1		_aMOL, Michael _918248
773	0	8	_tEuropean Management Journal _g20, 5, p. 447-456 _d, 2002 _w
942			_cS
998			_a20021204 _bLucima _cLucimara
998			_a20060718 _b1426^b _cQuiteria
999			_aConvertido do Formato PHL _bPHL2MARC21 1.1 _c9104 _d9104
041			_aeng