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Getting it together : Asea Brown Boveri and the lessons of convergence

By: BRAY,Marc.
Contributor(s): LANSBURY, Russell.
Material type: materialTypeLabelArticlePublisher: 2000Subject(s): Globalização | Multinacional | Setor Secundário | Tecnologia da Informação | Relações de TrabalhoHuman Resource Management International Digest 8, 7, p. 10-12Abstract: Where will it all end? Globalization has seen multinational companies expand into industries which were previously seen as national or even regional in character. As they expand, they impact on local business practices and norms. Are we witnessing some inevitable law of nature at work, or can we explain the dynamics of global convergence as a deliberate management strategy? The expansion of the Asea Brown Boveri (ABB) corporation seems to suggest the latter to an extent, at least
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Periódico Biblioteca Graciliano Ramos
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Where will it all end? Globalization has seen multinational companies expand into industries which were previously seen as national or even regional in character. As they expand, they impact on local business practices and norms. Are we witnessing some inevitable law of nature at work, or can we explain the dynamics of global convergence as a deliberate management strategy? The expansion of the Asea Brown Boveri (ABB) corporation seems to suggest the latter to an extent, at least

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