Moving business/industry towards sustainable consumption : the role of NGOs
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ArticlePublisher: 2002Subject(s): NGO
| Parceria | Meio Ambiente | Desenvolvimento Sustentável | ConsumidorEuropean Management Journal 20, 2, p. 109-128Abstract: The negative environmental impact of current consumption patterns is increasing and becoming more evident. Household/consumer behavior plays a significant role in shaping these patterns. A growing number of non-governmental organisations (NGOs) are focusing on this issue. The paper examines how NGOs could play an important role as partners to business/industry in promoting sustainable consumption. It exhibits a number of mini case studies on innovative partinerships for product development, labeling, green purchasing, etc. Two essential factors for success have been identified: (1) Consumers need to feel empwered to make a difference through their behavior. (2) They should also be able to improve their quality of life. Further-more, direct consumer outreach and partnerships with retailers are recommended as effective means of changing consumption patterns
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Periódico | Biblioteca Graciliano Ramos | Periódico | Not for loan |
The negative environmental impact of current consumption patterns is increasing and becoming more evident. Household/consumer behavior plays a significant role in shaping these patterns. A growing number of non-governmental organisations (NGOs) are focusing on this issue. The paper examines how NGOs could play an important role as partners to business/industry in promoting sustainable consumption. It exhibits a number of mini case studies on innovative partinerships for product development, labeling, green purchasing, etc. Two essential factors for success have been identified: (1) Consumers need to feel empwered to make a difference through their behavior. (2) They should also be able to improve their quality of life. Further-more, direct consumer outreach and partnerships with retailers are recommended as effective means of changing consumption patterns
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