|
121.
|
Marketing : conceitos, casos e aplicações
by SCHEWE, Charles D | SMITH, Reuben M. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : McGraw-Hill do Brasil, 1982Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16S328m] (1).
|
|
122.
|
The twenty-first century organization : analyzing current trends imagining the future
by BENVENISTE, Guy. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: San Francisco : Jossey-Bass Publishers, c1994Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.01B4656t] (1).
|
|
123.
|
Marketing básico
by SIMOES, Roberto. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Saraiva, 1976Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16S593m] (2).
|
|
124.
|
Administração de vendas : um enfoque gerencial
by BARBARA, Hani Ricardo | SIMOES, Roberto. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Atlas, 1980Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.01B229a] (2).
|
|
125.
|
Administração de vendas
by OLMI, Andre | JULY, Fortune. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Rio de Janeiro : Livros Tecnicos e Cientificos, 1971Title translated: Techniques scientifiques d'action commerciale.Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.01O512a] (1).
|
|
126.
|
Técnica e organização de vendas : o bom vendedor na sociedade moderna: seleção, organização, controle, chefia e produtividade
by WILSON, M. T. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Rio de Janeiro : Forum, 1973Title translated: Managing a sales force.Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.01W7511t] (1).
|
|
127.
|
O cliente em primeiro lugar : o atendimento e a satisfação do cliente como uma arma poderosa de fidelidade e vendas
by WALKER, Denis. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Makron Books, 1991Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.01W1781c] (1).
|
|
128.
|
Administração mercadológica : princípios e métodos
by . Edition: 3. edMaterial type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Rio de Janeiro : FGV, 1978Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16A6626a] (1).
|
|
129.
|
Administração de empresas : administração de pessoal
by BOITEUX, Colbert Demaria | DUQUE, Francisco Goncalves | MACEDO, Leonidas Lima de. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Rio de Janeiro : Interciencia; Fundação de Amparo a Pesquisa do Estado do Rio de Janeiro, 1982Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.05B685a] (3).
|
|
130.
|
Distribuição comercial : métodos e organização
by CHRISTOPHER, Martin. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Rio de Janeiro : Forum, 1973Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.01C5565d] (2).
|
|
131.
|
Marketing : gerência e ação executiva
by BRITT, Steuart Henderson | BOYD JR., Harper W. Edition: 4. edMaterial type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : McGaw-Hill do Brasil, 1981Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16B86287m] (3).
|
|
132.
|
Marketing : política e estratégia de distribuição: atacado e varejo, escolha de canais, logística e transporte
by DIAS, Sergio Roberto. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Atlas, 1985Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16D541m] (1).
|
|
133.
|
Marketing : uma experiência brasileira: análise de alguns problemas de estrutura e estratégia da empresa, planejamento de produtos e comunicação com o mercado, a luz dos atuais conceitos de marketing
by GRACIOSO, Francisco. Edition: 2.edMaterial type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Cultrix, 1975Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16G731m] (2).
|
|
134.
|
Mercadologia [Marketing] : estratégia e funções
by KELLEY, Eugene J. Edition: 4. edMaterial type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Rio de Janeiro : Zahar, 1978Title translated: Marketing: strategy and functions.Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K2938m] (1).
|
|
135.
|
Marketing management : analysis, planning, and control
by KOTLER, Philip. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: New Delhi : Prentice-Hall of India, 1968Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K874mm] (1).
|
|
136.
|
Marketing
by KOTLER, Philip. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Atlas, 1980Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K874m] (1).
|
|
137.
|
Marketing : grandes decisões
by . Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Abril, 1981Title translated: Marketing success through differentiation - of anything.Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16M3455m] (1).
|
|
138.
|
Gerência de marketing : análise e planejamento
by HOWARD, John A. Edition: 2. edMaterial type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Pioneira, 1973Title translated: Marketing management analysis and planning.Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16H8481g] (2).
|
|
139.
|
Marketing para organizações que não visam o lucro
by KOTLER, Philip. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: São Paulo : Atlas, 1978Title translated: Marketing for nonprofit organizations.Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16K874mo] (1).
|
|
140.
|
Marketing
by McCARTHY, E. Jerome. Material type: Book; Literary form:
Not fiction
; Audience:
General;
Publisher: Rio de Janeiro : Campus, 1982Title translated: Essentials of marketing.Availability: Items available for loan: Biblioteca Graciliano Ramos [Call number: 2.16M1232ma] (1).
|